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who we are - our team - our services

about our business

Virtually Perfect is a small company with rich experience and a unique networked business model that allows us to tackle digital marketing jobs of any size or scope.

Networked Business Model

Our business model is very simple – it is based on a large network of trusted partners, service providers and skilled professionals. Having this defined network enables us to focus on the consulting, strategy and client management aspect while having a large skill-base to call in for specific jobs as required.

  • We partner with specialist agencies for Search Marketing, Online Media buying and Digital Strategy for larger organisations.
  • We have relationships with the SA agencies for Google, Facebook and Twitter.
  • We have strategists, designers, copywriters, developers, content specialists, social media managers, community managers and other skilled people on our books – all of whom we know personally and trust implicitly.

It is this model that we believe will provide the best possible service at the most reasonable cost for our clients.

Our Offering

Your business drives our offering – we bring you customised real solutions to drive your business forward. 

We do anything digital from the initial consultation, through to the development of a full digital strategy and the implementation thereof. We do design, development, optimisation, copywriting, content curation and creation, social media management, community management and so on.
Some of the core elements are:

  • Digital Strategy (aligning with Business Strategy)
  • Search Engine Optimisation
  • Web design/build
  • Social Media Strategy and Marketing for all platforms
  • Content Strategy and Marketing for all platforms
  • Training in Social Media Management
  • Digital Marketing including Online Media buying, Social Advertising, Search Engine Marketing.
  • Managed Services for Social Media – listening, responding, content creation and planning, posting etc.

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Our Team

Given our networked business  model, the core team of Virtually Perfect consists of 2 founder-owners and a large network of colleagues:

Marguerite Carte- Digital Solutions Consultant

Marguerite Carte

Digital Solutions Consultant

I describe myself as a “multifaceted digital marketer” which covers a wealth of experience and skills in Management Accounting, Project Management, Digital Operations, Digital Media and Marketing, Social Media Marketing, Business Owner…

My unique skill set serves me well in this ever-changing digital environment where flexibility, responsiveness and a wide knowledge base are key to success. It also affords me a breadth and depth of business savvy in addition to my digital skills.  This combination provides clients with unique and targeted support for their business. 

Some pertinent highlights: 

  • Most recently I’ve headed up Social Media at TBWA\Hunt Lascaris where I set up the in-house digital function, including a Social Media offering for clients such as Nissan, Datsun, Standard Bank, MTN. 
  • I was headhunted from Momentum where I set up and ran the Social Media function and then moved into a broader Digital Marketing Manager role.
  • Before that, I ran a business with a colleague providing Digital Marketing services to clients such as Pharma Natura, Moyo, FNB, FirstRand and others. 
Michael Nugent - Trainer-Writer-Content Manager

Michael Nugent

Trainer, Writer, Content Manager

I hail from a Human Resources background, running the HR function for Global businesses.  

My love of Training and Development and Technology has lead me to the world of Digital and Social Media Marketing, where I put my training expertise to good use enabling my clients to take ownership of their digital platforms.

My superpower with words makes me the perfect person to create the ideal content for your digital medium; be it website, blogs , Facebook, Twitter or LinkedIn articles.

I work with my clients to create a content plan and calendar and then write the content according to your needs.  If required, I will also do the posting on your behalf as well as the community management.